Lazada Thailand’s “12.12 Grand Year-End Sale” shopping festival

Lazada Thailand’s “12.12 Grand Year-End Sale” shopping festival to bring non-stop happiness for consumers through Shoppertainment activities and new partnership initiatives

Enjoy the last mega campaign of the year from 12 – 14 December


Lazada Thailand celebrates its “12.12 Grand Year-End Sale” shopping festival to delight Thai shoppers and empower brands and sellers, helping to boost local consumption during this festive year-end period. Shoppers can look forward to deep discounts of up to 90%, more Lazada Bonus, nationwide free shipping vouchers and discount vouchers worth up to THB1,212. As part of our unique Shoppertainment activations leading up to the sales period from 12 – 14 December, shoppers can enjoy a star-studded finale episode of LAZ iCON.

In addition, the leading eCommerce platform has collaborated with various industry partners to offer shoppers activities beyond shopping. For example, our partnership with Samitivej hospital provides those who want to help underprivileged children a platform to make a donation.

Ms. Munthana Lorgrailers, Chief Marketing Officer, Lazada Thailand, said “With the line-up of best deals, irresistible discounts and shoppertainment content, we hope this year’s 12.12 mega campaign will provide the best shopping experience and bring happiness to all our Thai shoppers.  Once again, it is also an opportunity for businesses to ramp up their revenue as the year draws to a close. In the recent 11.11 mega campaign, more than one in six Thais visited Lazada app. The number of new selling sellers also grew more than 310% compared to last 11.11. This is a clear indicator that eCommerce is still on the rise. We will continue to leverage our technology and logistics to ensure that we create real value for our merchants and provide a wide array of products to meet the needs and demands of our consumers.”

Highlights of “Lazada 12.12 Grand Year-End Sale”

The shopping festival will offer the best deals and special privileges across the platform. Lazada shoppers can enjoy a variety of assortment at low prices from tens of thousands of participating sellers including leading LazMall brands. These offers include:

  • Up to six steps of discounts
    • Discounts of up to 90% for all product categories
    • Lazada platform voucher worth up to THB 1,000 each
    • Special seller voucher worth up to THB 1,212 each
    • Lazada Bonus: Grab a THB50 Lazada Bonus for every THB500 purchase, with a cap of THB4,000 per person. The Lazada Bonus can be collected from 6 – 14 December and can be redeemed from 12 – 14 December
    • Nationwide free shipping vouchers
    • Partnership discount codes worth up to THB 1,212 each
  • Crazy Brand Mega Offer: the iconic deal on LazMall, which will offer up to 90% discounts starting from midnight until 2AM, on 12 December only.

More Shoppertainment, more happiness

To celebrate 12.12 as the last mega campaign of the year and bid 2021 farewell in style, the finale episode of LAZ iCON will feature performances by renowned celebrities such as PP Krit, Billkin Puttipong, JJ Krisanapoom and Ice Paris. The final 5 LAZ iCON contestants will also debut on stage as Lazada Thailand’s brand ambassadors and ONE 31 channel’s artistes.

  • The show will be broadcast nationwide on 11 December 8.15PM via LazLive, Lazada livestreaming feature on the platform, and ONE 31 Channel.

Upcoming new initiatives to excite the shoppers and give back to the community

  • Samitivej Hospital officially launches its eCommerce store on LazMall, offering a new channel for Thai customers to access medical services online, including purchasing health check-up packages.
    • To further give back to the community, Lazada partnered with Samitivej Hospital to help raise fund for a charitable cause. Shoppers can buy Celeb Bottles priced at THB 500, designed exclusively by well-known performing artists and celebrities including Golf Pichaya, Jui Warattaya and DJ Push Puttichai.
    • The [purchases made will be converted into] donations that will go towards helping underprivileged children to receive better healthcare service.
    • Shop these products on Lazada via Celeb Bottle (products ready to be shipped from 12 Dec onwards)
  • LazMall Brands 12 Baht 12 o’clock: a new deal offering products from various categories from LazMall brands such as SB Design Square, Tefal, GQ and The Ordinary Beauty at just THB 12 every day at noon, from 6 – 11 December. This includes steep discounts from Koncept Furniture “Havin Open Door Wardrobe” sale.

For more information on the “Lazada 12.12 Grand Year-End Sale” campaign, please log on to Lazada 12.12.