Central Pattana launches ‘Signature Sweets’ roadshow to penetrate GEN Z consumers and create a community of dessert lovers at Central shopping centers nationwide

Central Pattana plc., Thailand’s leading real estate developer and operator of 35 Central shopping centers nationwide, is continuing with its successful ‘Signature Sweets’ event, which highlights Central shopping centers as centers of colorful and energetic lifestyles. Popular cafés and restaurants nationwide are gathered to form a ‘Dessert Lovers Community’ that offers over 1,000 amazing ‘Signature Menu’ items and seasonal special dishes. In order to put sweetness and happiness in people’s lives and encourage everyone to enjoy every moment of their life, Central Pattana is organizing a roadshow at Central shopping centers nationwide from today until 25 Dec 2022. The roadshow guarantees the highest level of ‘Central: Clean & Confident, Safe Plus+’ measures  while maintaining a festive atmosphere and creating the perfect mood for shopping for Thai people, while taking complete care of cleanliness and safety.

Signature Sweets is a dessert event that will win everyone’s heart with an extensive choice of delicious food and fun gimmicks for every season throughout the year such as Valentine’s Day menus, cool summer dishes, Seoul sweets menus in the atmosphere of a Korean café and a lot of fun activities that pass on positive energy to everyone including GEN Z customers.

A list of trendy menus in the ‘Signature Sweets’ event:

  • Cremia – Hokkaido Softkreme‘s famous soft-serve ice cream with rich milk flavor paired with Langues de Chat cookie cones that offer authentic delicious taste.
  • Original French Pastries – Paul offers croissants, tarts, pies and cakes from traditional French chefs, with recipes and premium grade ingredients imported for your satisfaction.
  • Strawberry Daifuku – enjoy freshly made Daifuku from Tokyo Sweets stuffed with large, sweet and juicy strawberries that are specially selected together with red bean paste, giving a unique sweet and delicious flavor.
  • Nama Chocolate – from Thai chocolate brand ‘Square2 Chocolate’, using only imported premium quality ingredients and with different levels of cocoa content available; you can choose from an intense dark chocolate to a sweet and milky chocolate at affordable prices, the ideal gift for any festival.
  • Bomboloni Donut So Dough presents baked rather than fried doughnuts with reduced calories but not reduced deliciousness. These soft and fluffy doughnuts melt in your mouth with their fresh cream or homemade fresh fruit jam filling.

Enjoy more amazing dessert menu items at the ‘Signature Sweets 2022’ roadshow event, which will visit a total of 21 branches of Central shopping centers from now until the end of 2022; Central Rama 3 (3-9 Mar), Central Ladprao (24-30 Mar), Central Korat (4-17 May), Central Ayutthaya (19 – 25 May), Central Ubonratchathani (31 May – 6Jun), Central Pattaya (9 – 19 Jun), Central Rama 2 (23 Jun – 6 Jul), Central Pinklao (12 – 18 Jul), Central Chiangmai (26 – 31 Jul), Central Si Racha (3 – 9 Aug), Central Chanthaburi (12-18 Aug), CentralwOrld (26 Sep – 2 Oct), Central  Nakhon Si Thammarat (7 – 16 Oct), Central Westgate (11 – 24 Oct), Central Suratthani (18 – 24 Oct), Central Hatyai (26 Oct – 1 Nov), Central Phitsanulok (1 -7 Nov), Central Udonthani (9 – 18 Dec) and Central Khonkaen (19 – 25 Dec). For more information, please add LINE: @CentralLife or Facebook: CentralPattana