G/FORE Hosts Event to Unite Modern Golf and Fashion Enthusiasts Unveiling the Autumn/Winter 2024 Collection
G/FORE Hosts Event to Unite Modern Golf and Fashion Enthusiasts Unveiling the Autumn/Winter 2024 Collection
G/FORE, a prestigious luxury sports fashion brand from Los Angeles, is renowned for its unique blend of modern design and carefree yet refined elements. Founded in 2011 by Mossimo Giannulli, G/FORE preserves the traditional charm of golf while adding a sense of fun and nonconformity. Catering to stylish individuals of all genders aged 20 to 50, the brand embraces diversity and offers vibrant, eye-catching colours that exude freshness and allure.
Drawing inspiration from art, architecture, and high fashion, G/FORE translates these influences into meticulously detailed designs that balance sophistication and playfulness, aligning with the brand’s motto of “DISRUPTIVE LUXURY”. Beyond apparel, the brand offers shoes, hats, golf bags, and a diverse range of golf fashion items. G/FORE’s products feature premium quality fabrics with high stretchability, quick-drying properties, excellent breathability, and sweat-wicking capabilities, ensuring confidence during outdoor activities and leisure pursuits. These contemporary designs empower wearers to express a powerful image, embrace uniqueness, and feel confident with every swing.
Since its establishment in Thailand in 2020, led by Directors, James Stewart and Weerakarn Thaweechaithaworn (Khun Fam), G/FORE has continued to grow. To celebrate and strengthen relationships within the sports, golf, fashion, lifestyle, celebrities, and media communities, G/FORE hosted the “G/FORE Exclusive Partner Celebration.” This event marked the unveiling of the latest Autumn/Winter 2024 collection, welcoming the fashion season with style.
As the fashion season approaches, G/FORE’s Autumn/Winter 2024 collection blends contemporary fashion perspectives with the brand’s delicate aesthetic. This collection showcases playful yet functional clothing, highlighting G/FORE’s distinctive identity with vibrant colours and modern textile manufacturing technology. Emphasising flexibility, these garments are perfect for active movements on the golf course and casual everyday outfits. New colours, Deep Sea and Fountain, reflect the deep softness of the Autumn/Winter season while maintaining the brand’s signature fun with diverse patterns. This collection seamlessly blends classic and contemporary elements.
The event took place at THE PLATFORM, a trendy bar in the heart of Thonglor. The atmosphere was vibrant, luxurious, and filled with excitement. Honoured guests included celebrities and renowned KOLs passionate about golf, such as Bookie-Bestie Olives, Kamo Archawin, DJ Art Marut, Punjan Prama, and Putter Techathorn. Join us to experience the new fusion of classic and playful styles presented by G/FORE’s Autumn/Winter 2024 collection. The collection is now available at all G/FORE stores: The Golf Town Bangkok, Siam Paragon at Sports mall 2FL, The Emporium at Sports mall 2FL, Icon Siam at Siam Takashimaya 2FL, Mega Bangna at Supersports 2FL, and Central Festival Pattaya at Supersports 2FL. It’s also accessible online at https://breakingpar.co.th.
For more updates, follow the brand on Instagram @gforethailand and @Breakingpar.thailand on Facebook at breaking-Par Thailand.
