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CELEBRATING ACTION SPORTS IN STYLE WITH THE OLYMPIC GAMES PARIS 2024 COLLECTION

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CELEBRATING ACTION SPORTS IN STYLE WITH THE OLYMPIC GAMES PARIS 2024 COLLECTION

The Olympic Games is a multicultural festival and global gathering of international athletes and sports enthusiasts celebrating universal values such as innovation, inclusion and diversity.

Once again, Swatch is commemorating the occasion with a stylish and sporty range of watches dedicated to some of the event’s newest action sports.

Making their debut for Paris 2024 and representing the OLYMPIC GAMES PARIS 2024 Collection are BLUE HEELFLIP, GREEN BACKSIDE WAVE and PURPLE ROLLSHOT. Just like the sports they represent these models celebrate creativity as well as performance and reflect our dedication to some of the sports we love.

Representing skateboarding, BLUE HEELFLIP is a 42 mm NEW CHRONO presented in rich blue tones with pink hour and minute hands and a golden-colored seconds hand. The chronograph function allows you to time the action at the skatepark, or your own daily sports activities. With signature Swatch style, it’s a style statement for this summer and beyond.

GREEN BACKSIDE WAVE celebrates surfing with its matte dark green color scheme and contrasting pink strap underside. The loop carries the surf symbol from Paris 2024. At 41mm, this NEW GENT BIOSOURCED model is sleek enough to fit under a wetsuit but big enough to stand out and catch the eye in the water, on a surfboard, or watching the water sports action.

Last but not least, PURPLE ROLLSHOT celebrates beach volleyball and volleyball, carrying the symbol of the sport on the loop. In Iuscious lilac and vibrant pink colors, the classic 34 mm Swatch GENT BIOSOURCED model complements a smaller wrist without compromising on style. It looks at home both on court at the heart of the action, or on the edge of your seat watching the match unfold.

The Swatch OLYMPIC GAMES PARIS 2024 Collection is designed to celebrate sports and offer an option for everyone to express themselves and what time means to them in style this summer – whichever sport they love.

The Swatch OLYMPIC GAMES PARIS 2024 Collection is available today exclusively at Swatch.com. Our watches are delicately manufactured and shipped from Switzerland, with delivery times ranging up to two weeks.


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