BVLGARI takes over Bangkok with an exclusive event presenting The new BVLGARI Tubogas collection
BVLGARI takes over Bangkok with an exclusive event presenting The new BVLGARI Tubogas collection
Bvlgari, the Magnificent Roman jeweler, presented its new Bvlgari Tubogas jewelry collection with an exclusive event in the heart of Bangkok.
After the launch in New York in September, the new collection arrived to Bangkok for a dazzling evening showcasing the new collection’s bold fusion of creativity, innovation, and timeless Italian craftsmanship.
The new collection seamlessly blends two of Bvlgari’s signature elements—Tubogas and yellow gold—reaffirming the precious metal’s timeless presence in the brand’s DNA. The iconic Tubogas technique, merging timeless heritage with modernity, is the expression of a contemporary style, wearable from morning to evening and on every occasion, endlessly renewing its avant-garde spirit.
The 16 new, striking designs take form through the radiant glow of yellow gold, and from plain proposals to creations set with colored gemstones or embellished with emblematic Bvlgari motifs, perfectly embody the Maison’s 140-years long jewelry savoir-faire.
The event welcomed a distinguished array of attendees, including: Bvlgari CEO Jean-Christophe Babin and Global Brand Ambassador LISA Lalisa Manobal, alongside an array of high-profile celebrities and influencers, such as Mai-Davika Hoorne, Mile-Phakphum Romsaithong, Pia Wurtzbach, Hồ Ngọc Hà, Luna Maya, Ayden Sng and Yubin Shin. Guests gathered to explore the story behind the Bvlgari Tubogas collection, engaging in an immersive dining experience united with dance, singing and solo guitar performances by Bvlgari Friend of the House MILE Phakphum Romsaithong.
The captivating event narrative vividly embodied the collection’s signature design elements: versatility, seamless construction, and tactile elegance.
The evening was a celebration of Bvlgari’s Italian creativity and pioneering spirit, effortlessly merging heritage with contemporary flair, and capturing the essence of the new Bvlgari Tubogas collection in a dazzling display of luxury and artistry.
