TAIWAN SELECT LOUNGE at Taiwan Expo 2024: A Journey into the Flavors of Taiwan

TAIWAN SELECT LOUNGE at Taiwan Expo 2024: A Journey into the Flavors of Taiwan

The TAIWAN SELECT LOUNGE at Taiwan Expo 2024, hosted by Taiwan’s Ministry of Economic Affairs (MOEA), showcases Taiwan’s rich culinary heritage and regional flavors. Located at Booth No. 547 in Hall 5 of the Queen Sirikit National Convention Center, the Lounge features a selection of specialties from Taiwan’s diverse regions, providing visitors with an opportunity to experience the country’s culture through cherished foods such as pineapple cakes, oolong tea, mochi, and more.

TAIWAN SELECT, spearheaded by the MOEA, is a joint marketing brand dedicated to helping small and medium-sized food enterprises expand their reach into global markets. By promoting select Taiwanese foods internationally, this initiative introduces global audiences to the rich diversity and craftsmanship of Taiwan’s food culture. Each product displayed in the TAIWAN SELECT LOUNGE has been carefully chosen to delight international palates while staying true to the authentic flavors for which Taiwan is renowned.

At the Lounge, visitors are treated to a curated selection of Taiwanese specialties representing the northern, central, southern, and eastern regions of the country. From indulging in iconic treats like pineapple cakes and refreshing oolong tea to enjoying chewy mochi and region-specific delicacies, the display highlights Taiwan’s vibrant food landscape. This regional showcase allows attendees to experience the distinct culinary identities within Taiwan, from the traditional flavors of the north to the tropical influences of the south, creating a comprehensive Taiwanese cultural experience.

This year’s spotlight is on classic Taiwanese treats, including pineapple cakes and oolong tea. The pineapple cake, a symbol of hospitality and good fortune, embodies Taiwan’s baking tradition, while the country’s renowned oolong tea is a testament to the precision and skill of Taiwanese tea producers. Other highlighted items, such as nougat, dried fruit, tea, and rice noodles, illustrate the breadth of Taiwan’s culinary innovation and commitment to quality.

As Taiwan strengthens its presence in the global food industry, the TAIWAN SELECT LOUNGE stands as a symbol of the nation’s distinctive approach to taste, quality, and tradition. Through this cultural and culinary exchange, TAIWAN SELECT products continue to make further inroads into international F&B markets, inspiring audiences worldwide to “savor the taste of joy from Taiwan.”

To learn more about TAIWAN SELECT products, visit Booth No. 547 to explore a diverse range of delicacies, including nougat, dried fruit, pastries, and rice noodles, highlighting the rich tapestry of Taiwanese cuisine.